• Apparatus Sales: 909.673.9900
  • Service and Parts: 909.930.2278
  • info@southcoastfire.net


South Coast is the proud supplier of Pierce trucks for the 10 southern counties in California. Our staff has a combined 150 years in apparatus sales and 100 years in the fire service itself. Our sales associates bring a library of knowledge and experience to the table that you can rely on when we work together to build the perfect apparatus for your specifications.

Pierce recently celebrated its centennial anniversary. That's 100 years and over 27,000 custom chassis built. It is easy to see why Pierce is the pinnacle of quality and durability. Add South Coast customer service and you have the best buying experience you can find. Never settle for less than a Pierce from South Coast Fire Equipment.

Click here to see the advantages of a Pierce apparatus.


We understand how important it is to reduce the amount of time your vehicle is out-of-service. Our service advisor's expertise helps minimize the time and expense it takes to get your apparatus back in service. We will walk you through test procedures or an on-site evaluation to determine if we have a simple fix or your truck needs more extensive repairs. We offer preventative maintenance programs and can perform any testing and repairs you require.

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